Your words.
What you’re ACTUALLY getting paid for:
Marketing & lead generation
Time invested in closing the deal
Emails & follow-ups
Invoicing & follow-ups
Research involved
Writing the content (words)
Value of the content
Communication with the client
Editing
Proofreading
…
The question is: what are you CHARGING for?
P.S. The whole is greater than the sum of its parts.
~ Aristotle